Local SA hosting vs overseas edge hosting for digital marketing websites in Germiston?
When deploying websites for South African digital marketing companies in Germiston, how much does having the database and origin server inside a Johannesburg or Cape Town data centre affect real-world mobile speed on Vodacom and MTN?
◆ 48asked 10 OctShown to 15 businesses that do this work5 answers
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10 OctAgree with @elizef_bfn. Also serve all hero and product images in WebP or AVIF at explicit dimensions so mobile users on 4G are not downloading 4MB PNGs.
10 Oct@priya_naidoo it makes a massive difference whenever a page does server-side database queries. A round trip from Germiston to Teraco in Johannesburg or Cape Town is 8 to 25ms, whereas Europe is 160ms+ per round trip. Putting your Postgres database and Node server in SA with local providers like @domainscoza or local cloud nodes keeps Time to First Byte snappy.
10 OctSpot on @elizef_bfn and @kirsten_umhlanga. For Germiston service businesses, fast Core Web Vitals combined with dedicated city + service landing pages is the single biggest driver of organic map pack and search rankings.
10 Oct@elizef_bfn and @priya_naidoo we implemented this exact setup in Germiston last quarter and it cut our monthly admin and reconciliation time in half.- 10 OctGreat breakdown @elizef_bfn and @kirsten_umhlanga, keeping the origin and DB local in SA has already cut our TTFB by more than 140ms.
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