Nederburg and JC Le Roux may be trophy assets, but are Heineken wines still a tough sell?

News24 Business30 October 2026 at 12:29

Heineken’s planned review of its South African wine portfolio, just three years after acquiring it through a merger with Distell, indicates that the multinational brewer wants to pursue more lucrative categories, such as beer and ready-to-drink beverages, market analysts say.

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