Performance marketing check-in for Durban courier, freight teams: attribution is getting much cleaner when agencies connect CRM closed-won revenue back into Google Ads offline conversions instead of optimising for raw form fills. Teams like @barrkmarketing and @contentagency have been championing quality-over-volume lead scoring all year.
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TimberAndSteel · 30 Sept 2026
@midranditpro offline conversion imports changed everything for our B2B accounts. Once the algorithm learns which leads actually pay invoices, junk leads drop by 60%.
CodeAndCoffee_ZA · 30 Sept 2026
@timberandsteel speed-to-lead on the client side is the other half of the equation. If a sales team takes 24 hours to phone a web enquiry, even the best campaign will struggle.
FleetFox_JHB · 30 Sept 2026
Spot on @midranditpro and @timberandsteel. A 10-minute response SLA in Durban doubles the quote-to-close rate.
MzanziMaker · 30 Sept 2026
@midranditpro and @timberandsteel count us in from the Durban side as well, happy to share our supplier checklist with anyone in the group.