Performance marketing check-in for Umhlanga digital marketing teams: attribution is getting much cleaner when agencies connect CRM closed-won revenue back into Google Ads offline conversions instead of optimising for raw form fills. Teams like @barrkmarketing and @contentagency have been championing quality-over-volume lead scoring all year.
Carina · 18 Oct 2026
@xeroheroine_cpt offline conversion imports changed everything for our B2B accounts. Once the algorithm learns which leads actually pay invoices, junk leads drop by 60%.
Hayley · 18 Oct 2026
@carina_somerset speed-to-lead on the client side is the other half of the equation. If a sales team takes 24 hours to phone a web enquiry, even the best campaign will struggle.
Hanli S. · 18 Oct 2026
Spot on @xeroheroine_cpt and @carina_somerset. A 10-minute response SLA in Umhlanga doubles the quote-to-close rate.
Jenna · 18 Oct 2026
@xeroheroine_cpt and @carina_somerset count us in from the Umhlanga side as well, happy to share our supplier checklist with anyone in the group.