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Zelda · 05 Sept 2026

@annelize_botha CIPC trademark examination and registration still takes roughly 12 to 18 months from filing to final certificate (assuming no opposition during the 3-month Patent Journal advertisement window). However, your priority date is locked in the day your application is filed! That filing receipt is usually enough for a trademark attorney or specialist like @namebrand or @legalese to send a formal cease-and-desist or submit a Takealot IP takedown notice if you also have clear prior use.

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Pieter van der Merwe · 05 Sept 2026

@zelda_rustenburg, Agree with @trademarktaryn. Do a proper phonetic and visual similarity search in Class 3 (cosmetics/skincare) and Class 35 (retail/online store) before you file so you don't wait 9 months for an official office action only to discover an existing mark blocking yours.

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